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Article: A look inside our production facility

Produktionsstätte you look perfect

A look inside our production facility

Have you ever made a habit of looking at the label of an item of clothing to see where it was made?

I've gotten into the habit of doing it. It's such a small step, and yet so important. It allows you to quickly assess whether the garment was produced under humane conditions or probably not.


In Bangladesh, the sewing room of the West, all the cheap garments that fill the halls of our FASTFASHION suppliers are produced under sometimes appalling conditions. A T-shirt for €4.99 or a dress for €19.99? The garments cost so little that everyone should be aware of whose money was really being spent on their production. Namely at the expense of the people who made the garment. Workers there have hardly any rights when it comes to minimum wage, health and safety, working hours, discrimination in the workplace and safety standards. Child labor is very widespread. Every second child in the capital Dhaka works in factories. Two thirds of them in textile factories alone. Thousands of children work all day for our cheap, disposable clothing!


I have therefore decided to have my collection produced exclusively in the EU by highly professional companies that I have visited myself. I have signed contracts with my producers that set out the rights of the workers. In the EU, however, there is also a statutory minimum wage and labor rights. Child labor is prohibited. For me, this was the main reason for choosing production in Europe, which is many times more expensive, over production in low-wage countries.


If you have a 'you look perfect' product, you can wear it with a clear conscience. And that's what counts, isn't it?


The photos were taken during my visit to the company in Hungary that knits and produces the knitted models. It is a modern company that is already run by the second generation.

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